Mermaid for
User journeys
See your product through your user’s eyes
Map every step, touchpoint, and emotion in the experience to find where things break down before your users do.
What is a user journey?
A user journey diagram maps the steps a person takes to complete a goal, along with their experience at each stage. The concept comes from service design and UX research, where journey mapping became a standard practice for understanding customer experience and identifying friction.
User journeys show not just what happens, but who’s involved at each step, making them powerful tools for cross-functional alignment.
What you can map
with a
user journey
Onboarding and activation flows
Purchase and checkout experiences
Support and resolution paths
Feature discovery and adoption
Cross-channel customer experiences
Internal employee workflows
Service design and process improvement
Onboarding and activation flows
Purchase and checkout experiences
Support and resolution paths
Feature discovery and adoption
Cross-channel customer experiences
Internal employee workflows
Service design and process improvement
Who uses user journeys
on Mermaid
Business Analysts
Map the current state of a process to identify where users get stuck, drop off, or need support.
Consultants
Show clients where their customer experience breaks down and what a better path looks like.
Startup Founders
Map your user’s experience from first visit to activated customer.
Project Managers
Align teams on what the user actually experiences across systems, teams, and touchpoints.
Developers
Ground feature decisions in how users actually move through your product.
When a user journey is
the right call
Fast, accurate, editable, and actionable.
Describe your idea and get a diagram you can refine, then share with your team instantly.
FAQ
Common questions about building user journeys in Mermaid.
